By Mark Kawalya
eCommerce startup Kweli.shop has partnered with Nation Courier Service to expand its home delivery service to 580 towns spread across Uganda. The move is aimed at positioning the electrical appliance startup as an online store that has a countrywide reach and offers its customers fast door-to-door 24 to 48-hour delivery, something that was previously reserved for clients in Kampala, Mukono, Wakiso and Jinja city.
Mr. Stephen Obeli, the founder and CEO of Kweli.shop in a press statement said “This is only one of the major steps toward democratizing counterfeit-free shopping. We believe that people, regardless of where they live or work, should be able to conveniently access and buy genuine appliances and electronics,”
In a similar vein, the company has expanded its free delivery service to all the major cities in Uganda, something that was not possible previously. Customers in these areas will benefit from free delivery of all products they buy from Kweli.shop, irrespective of the bulkiness of their purchase.
Cities covered under the free delivery service include Soroti, Hoima, Jinja, Mbale, Kampala, Lira, Arua, Mbarara, Gulu, Masaka, Fort Portal, Entebbe, and the entire Wakiso district.
Kweli.shop, a startup founded in 2019, is one of the country’s largest online stores for counterfeit-free household appliances and electronics. The firm ensures that the quality of goods is maintained by sourcing all appliances and electronics listed on their online store directly from the original manufacturers and authorized official distributors. All products sold on the site have warranties that range from one to ten years.
Brian Mugere, Co-founder of Kweli.shop, says you won’t find any brands with a 4-star or lower rating. We have only 5-star brands. We want an African in Kampala, Gulu, Kisoro, Arua, and even outside Uganda to have the same LG OLED TV as that of a family in the UK.’’
Started a few months before the COVID-19 pandemic, the company has served more than 1,000 customers in Uganda, Kenya and DRC since its inception.
Uganda has seen a growth in the number of people shopping online, with the total number of internet users growing to 13.92 million by January 2022. This reflected an increase of 1.8 million users between January 2021 and January 2022.