By Mark Kawalya
MTN Mobile Money (U) Limited (MTN MoMo) has unveiled an innovative ticketing feature on its platform, setting a new standard in event management. Aimed at customer convenience, the product was launched at the MTN Headquarters a few weeks ago.
With the service, you can buy tickets for your preferred entertainment events, sports fixtures, or movies with a few taps on your phone. This is the convenience of the MTN MoMo ticketing feature—a centralized destination for event attendees seeking effortless access to diverse experiences. The service is a substantial advancement for event organizers, giving them a robust tool for ticket sales management. It will also enhance the overall attendee experience.
The Ease of Centralized Ticketing
For many, eventgoers buying tickets previously entailed the inconvenience of procuring tickets through various vendors at physical and online outlets. With the MTN MoMo ticketing feature, this inconvenience is over.
Whether you’re a fan of concerts, sports matches, theatrical performances, or blockbuster films, the platform provides a centralized hub for all your ticketing needs. No more juggling multiple websites or enduring long queues. Simply access the MoMo app on your phone or visit the web platform to effortlessly browse and purchase tickets. This process ensures less time spent working on logistics and more time relishing the anticipation of the event.
A Range of Channels to Suit Every Preference
The service caters to a broad spectrum of audience preferences. Whether you favor the simplicity of USSD codes, the user-friendly interface of the MoMo app, or the familiarity of a web platform, you are covered.
This multifaceted approach not only enhances accessibility but also ensures inclusivity, leaving no potential attendee behind. Event organizers and promoters stand to gain significantly from this versatility, enabling them to reach a wider audience base than ever before. By providing multiple channels for ticket purchases, MTN MoMo empowers organizers to customize their strategies based on the preferences of their target demographic, ultimately maximizing ticket sales and event attendance.
With real-time monitoring of ticket sales, organizers can access valuable insights into attendance patterns. This allows for strategic adjustments to promotional endeavors. Furthermore, the platform facilitates seamless check-in procedures at events, reducing wait times and ensuring a smooth entry process for attendees.
“We are delighted to introduce this innovative ticketing feature on the MoMo platform, expanding our Pay with MoMo use cases,” she remarks. “This marks a significant milestone for MTN MoMo as we continue to innovate and transform the digital payments landscape,”
said Jemima Kariuki, Chief Product Officer at MTN MoMo.
